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The Business of Belief - Interview with Brand-Maker Tom Asacker
April 8, 2013
Have an opinion? Add your comment below. Mark Ramsey (markramseymedia.com) interviews author and branding guru Tom Asacker (tomasacker.com) about his new book, "The Business of Belief." What do businesses need to understand about the new consumers to effectively reach them and spark their desires? Tom offers up answers in this illuminating conversation about his terrific new book.
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Desire precedes interest.
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