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10 Questions with ... Dawn Delvo
October 21, 2012
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BRIEF CAREER SYNOPSIS:
Dawn secured her first job in the music industry as an intern at Equity Music Group. Following that internship, Dawn had a brief stint at Rust Records before making the move to Lotos Nile in 2007.
During her nearly 4 years with the company, Dawn's focus was on publicity, marketing, social media management and acquiring music syncs in film/television. Dawn worked with the industry's best music supervisors and has secured licenses and performances on major TV shows including CBS's The Ghost Whisper, the CW's One Tree Hill, NBC's Friday Night Lights, Ruby on the Style Network and Lifetime's Army Wives.
In March of 2011, Dawn joined Black River Entertainment to oversee Content Management, Messaging, and E-Commerce for Black River Entertainment and their roster. Three months after joining Black River, Dawn was promoted to Manager, Marketing & Publicity and currently handles the company's public relations.
1) Congratulations on being named "Woman Of The Year," for the Leukemia & Lymphoma Society! What a great honor-tell us how you accomplished this goal and the money you raised for such a great cause.
Being named "Woman Of The Year," for the Leukemia & Lymphoma Society is a huge honor. I'd like to thank All Access again for all of the support and keeping people updated throughout my campaign!
The support of Gordon Kerr/Black River Entertainment and my teammates, Dawn Gates, Capitol Records; Elyse McKenna, Spark Art; Cindy Heath, Monarch Publicity; Robert Chavers, Black River; made winning this honor possible. The majority of the fundraising came from our "All Access For LLS Celebrity eBay Auction." This auction was key and wouldn't have been possible without the overwhelming support by our country music artists and managers. We raised over $50,000, which was enough money for a research grant.
2) What attachment do you have to the cause (LLS), that you decided to participate in the Woman Of The Year Campaign?
My relationship with LLS began last year when I was a team member on Dawn Gate's winning campaign. When Gates nominated me to be a candidate this year, being a new mom is what solidified my decision to take on the challenge. Nothing is more important to me than doing anything and everything I can to protect my daughter and her future health. I saw this as an opportunity to do just that.
3) What was it like growing up in North Dakota?
It was really everything I could have ever wanted as a child. My parents had a lake cabin that I spent every summer at, all the way through college. Summers were hot and winters were COLD. I don't miss the negative thirty-degree winter days! I still love going back to visit my family and friends. My parents were always encouraging my sisters and I to travel and to chase our dreams, which is how I came to Nashville.
4) What made you want to work in the music industry?
I grew up loving to sing and write music. I knew that I belonged in the music industry, but I wasn't exactly sure where. It was in college that I decided to focus my energies on the business side. Now I am blessed to say that it is my job to help make other people's dreams come true. That's an amazing gig and I am honored to have it.
5) How did you get involved with Black River Entertainment?
I had been familiar with Black River and it's roster for years prior to joining the team and I was very interested because of what I knew the label stands for. When I heard about an opening in the marketing department, I went for it. I am so blessed to have joined the BRE team when I did and to have transitioned to my current role. There have been so many positive changes in Black River since I started, from Greg McCarn coming on board to take the helm as the GM, to signing Craig Morgan and bringing in Doug Johnson as our VP of A&R, just to name a few.
6) What's the most rewarding part about your job?
I think the most rewarding part about my job is being able to give back, both personally and professionally. Being able to let my family go to a show when it's in ND or take them out to a unique experience where they are in Nashville is very special to me. Especially when I was able to do that for my late mother. She had to give up a lot when I moved to Nashville and I wanted to show her that I was doing well and I wanted to make her proud.
Professionally, the key to the "All Access for LLS Celebrity Auction" was leveraging "experiences and prizes" that are literally, "A Day at the Office" for people in the industry, to raise money to help cure cancers. It doesn't get better than that!
7) What would you tell someone that wanted to get into Marketing/Publicity?
I would tell them to move to wherever they want to do it, Nashville, LA, New York etc., and then get their foot in the door however possible. Even if that means working for free for a while. Secondly, work HARD. There are people everywhere that want to work in the music industry. I work hard to add value and to keep my job, every day, so that one of those people don't take it!
8) What's your favorite part about living in Nashville?
My favorite part about living in Nashville is my "Nashville family." Even though I am thousands of miles away from home, I have a support system here that is unlike any other I have ever experienced. That makes Nashville feel small and now it is, "Home To Me." (Shameless Sarah Darling plug!)
9. What could we find you doing when you're not working?
I am most likely someplace spending time with my daughter. We enjoy taking in all that Nashville has to offer kids with the great parks, the zoo and spending time with family and friends.
10. If you were given a free trip to go anywhere in the world, where would it be and why?
I think I would go to Australia. I have heard so many wonderful things about that country and it's beauty. I would love to experience it firsthand and to share that experience with Evie. She would go NUTS over all of the animals!
Bonus Questions
1) Tell us about your daughter.
My daughter Evelyn, Evie for short, is the greatest gift I've ever been given. She's already 20 months old and is incredibly smart, strong willed and very funny. Everyday now she is saying something new and blowing my mind with the things she comes up with. Last night, she blessed "pizza" in her prayers.
2) What's your guilty pleasure TV show?
My guilty pleasure TV show(s) are "Once Upon a Time" and "Revenge" on ABC.
3) If you could have dinner with any musician (alive or dead), who would it be and why?
If I could have dinner with any musician (alive or dead) it would be Stevie Ray Vaughan because guitar is my favorite instrument and he was everything I love about it. Stevie led a very interesting and sometimes dark life. It would be an amazing experience to spend time with him and to hear about his life, first hand.
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