February 20, 2017CPR Promotional Check-Up - Feb 20, 2017
One of the Sports stations has an audience that wants to talk about their college football team. Every day. Even out of season. Which means that it can kind of be hard to find new stuff to talk about.
So, they're going to turn their rabid listeners into scouts and set them loose on the internet to scout highschool talent that their team should be looking to recruit. People love to have an opinion. This will most assuredly work.
I think Dom Theodore when he was at AMP in NY, was the first guy to reward the audience for changing their profile pic with Profiles For Pitbull. They created a station/Pitbull logo for people to swap in and make their social media profile pic.
They then went and trolled people who liked/followed the station and rewarded random people with concert tickets.
February 14, 2017CPR Promotional Check-Up - Feb 14, 2017
Your Promotions Mantra For 2017 From the lovely and talented Monchai Pungeauw who I've known since Z-90 in 1992 and still neither of us can pronounce each other's names. "The further the remote is from the station, the more opportunities for an unexpected delay to ...
February 13, 2017CPR Promotional Check-Up - Feb 13, 2017
Emoji Boards I've always thought it would be fun to have people rate the morning show in real time based on just posting emoji's on social media as they seg from bit/feature to feature/bit. If there are emoji pillows, why can't there be emoji outdoor? ...
February 10, 2017CPR Promotional Check-Up - Feb 10, 2017
Loyal Listener Clubs They kind of all blur together. Rockaholics from Newcap is great. The Clique with Peak in Boise was great. I like "The Tribe". Not a fit for a lot of you but it works for them. http://www.fm949sd.com/tribe-949#/ The Anti Contest Contest Wild in ...
February 9, 2017CPR Promotional Check-Up - Feb 9, 2017
34 Seconds This is funny. If you're at a station that allows you to use youtube, it's worth a repost. Radio is the Great Reposter Of Other People's Content. The '34 seconds'thing has been done quite a few times. I think summing up your job as a DJ in 34 seconds would ...
February 8, 2017CPR Promotional Check-Up - Feb 8, 2017
Brrrr.... A completely new take on the frozen wet t-shirt from Robbie, Hannah and the groovy gang at Hot 107.9 in Ft. Wayne. This borders on brilliance. Your Next Club Gig.... We've all done Build Your Own Bikini contests but what Promotional Professional would not ...
February 7, 2017CPR Promotional Check-Up - Feb 7, 2017
The Mile Of Meet This is something that Ben-FM in Philly does every year and sadly, in 2016, it only got coverage on four TV stations. Dang. It's fairly simple: At 7:45pm, BEN-FM will line up a mile of eligible bachelors on Main St. in Manayunk. IF IT RAINS - ...
February 6, 2017CPR Promotional Check-Up - Feb 6, 2017
In The Beginning, There Was "Weed" First, did you know you can Simpsonize your morning show? http://turnmeyellow.com/ And if you stick to 9 figures, you can also create your own Hollywood sign. http://www.poster91.com/hollywood-sign-generator-hdwp023.html Gallonstime A ...
February 3, 2017CPR Promotional Check-Up - Feb 3, 2017
The Bucket List One of the morning shows have started a Bucket List for themselves. And over the next year they're going to cross items off their lists. He, inexplicably, wants to, and I quote, "Go all Priscilla Queen Of The Desert and host a drag show." She wants to ...
February 2, 2017CPR Promotional Check-Up - Feb 2, 2017
Tweety To Your Sweety Often imitated but never matched Mix94.9 in Cincinnati had done Love Note; go to the station website and post love messages to your significant other or the girl from highschool you're stalking on Facebook. Could also be done at Tweety To Your ...