CPR Promotional Check-Up - Jul 12, 2011
July 12, 2011
One of the stations is throwing "the ultimate" bachelorette party for a winner. There were no less than three BIG bachelorette parties at my hotel the other night. They were large, well-organized and raucous.
I'd send the guy(s) from the morning show out to tag along on one of these and get a glimpse at how the other gender celebrates one of these occasions. Kind of did this with Albie Dee when we were doing Friday Night Live at WPGC and he gave me the wheel, jumped out of the van and into a limo of women and did about 30 minutes on cell from the rolling party. Amazing-sounding Radio.
Prediction: An 800% Jump In Web Traffic
They had hardly really started it and already AMP in Calgary got two TV stories, two blasts in print and some web coverage. Yep: Breast Summer Ever. http://www.ampradiocalgary.com/index.asp?id=3183&mn=3&cc=1
Slip A Garter That Could Win A Diamond
One of the stations has a jewelry store that wants, wait for it, foot traffic. The idea was that everyone who comes in mentions the afternoon guy would get something. What if you got a mannequin and on its leg were a hundred garters? You come in, say you heard it from your station, and you get to slide off a garter. Written UNDER the garter is a discount or the name of a prize