CPR Promotional Check-Up - Oct 19, 2011
October 19, 2011
Morning Show Pools
I love “pools”. KDWB is still holding on to their 101 listener predictions from the Lindsay Lohan Death Pool. When Lindsay kicks (and she will) whoever guessed closest to the date without going over will get a six pack of Coke and free blow(dryer).
With everyone’s emphasis and investment in pop culture and celeb gossip in the mornings, you literally could do a pool every Friday to wrap up the week. Just pick whatever is the buzz for that week and turn it into a pool. A couple of weeks ago? Could be the Scarlett Johanson and Mila Kunis hacks. There ya go; take 92 or 96 or 103 callers who each pick a celeb and if theirs is the next to get hacked with nude photos hitting TMZ, they win. (I have Melissa Joan Hart on that). At any given time it could be the Kim Kardashian Divorce Pool. Because only the most deluded think she’ll still be married in two years.
Bras In The Breeze One of the stations is going to solicit and collect 2000 “personalized” and decorated bras. They’ll then go down to a plaza that is normally decorated in lights for the holidays and drape all the trees in the supportive garments. You could also do overpasses with bras (much like people did with flags for 9/11). If there is a local street or avenue that is renowned for it’s trees, you could go and put bras on all them. Great visual. You WILL get TV.
The Bosom Ball No one does Breast Cancer promotions better than Q-102 in Cincinnati. http://graphics.hubbardcincinnati.com/bosomball/index.php
Bros & Bras From Chris Myers at C95 in Saskatoon: we’re going to do “Bros in Bras” to raise money for our breast cancer charity. The men of C95 will head out on a pub/bar crawl dressed in funky bras. We’ll do it on a Friday from happy hour to pass out time collecting change. We’ll also contact a limo company to drive us around and pink-ify it for the night.