CPR Promotional Check-Up - Nov 16, 2011
November 16, 2011
Next Wednesday Night
Ridiculously huge club night. It’s the night that college students reconnect with their friends who have all scattered. Thus, if you chose to call it The Pre-Bird Class Reunion, that would not be too far-afield. It’s going to be The Yam Jam at one station. The Night Of The Living Cousins at another.
“Wednesday Night Bail Out”
I’ve lobbed this out before too. Many people are going to be stuck with entertaining relatives. It would be great to have something on the website where you can sign up for a text that summons you back to work. IE: I’m sitting with my cousin from Des Moines, my cell buzzes. Dang. I need to get back to work. Crisis with the TPS reports. And then I go over to drink with Wazz at Club Cancun.
One of my clients will be on-site at 5 am next Friday, entertaining people in line at the mall. Passing out cider. Goodie bags for the first 200 nutjobs. They’ll have their soundsystem. What if you went out and did Carol-oke with the shivering masses? Basically bad singing of all the standards like Paul McCartney, Eartha Kitt, Wham...
Why? Because THAT’S WHERE TV WILL BE. You need to be loud and noisy and get noticed.
The (Stations) Really Inappropriate Office Party
Somewhere out there a station that is going to do this. There will be a Bad Santa. Sweater Puppies contest. Drinking games. A supply closet to makeout in. A copying machine for Xeroxing bodyparts. All the stuff that is normally frowned on at a staff get-together, will be welcome here. Plus some local bands.
As exciting as a big voice guy talking about all of this so that it blends in with every other club gig you have happening, they’re going to have it voiced by “that girl”. The quiet shy employee who gets wasted every year and makes a spectacle out of herself.
Jingle Mingle/Single Ball
Uh...better not do Single Ball on the other hand. Sounded better in my head then it looked in print.
Booker at Hot Hit 95.7 in Houston did a Naughty Or Nice morning show party the week prior to Christmas.
Me? I'd get a psychic, put him/her in a Santa suit and they have to say whether listeners were naughty or nice this year. The judgment would decide what type of gift they would receive.
You could also do the voice stress analyzer bit that Jamz in Phoenix used and have people beat it to win prizes. Questions would be geared towards determining levels of naughtiness and niceness.
The colors of the season are green and red. Which could be used for a Stop Light Party theme. Green if they're there and ready to go. Red if they are there to just have fun, so stop working 'em.
"Single" has a pretty big stink to it. Jingle Mingle is good and it taps into the masses who are stressed about being single for the holidays.
All of this is assuming you have clubs who ask for promotions:)