CPR Promotional Check-Up - Oct 4, 2012
October 4, 2012
They're trolling for added value at one of the stations. Everyone seemingly does "Team Of The Week" and have a bunch of highschoolers in the studio on Thursday night. Only a few stations have done anything with "Team Parent Of The Week". Or "Choir Parent" or "Theater Parent". The people who drive and host and help with school activities.
You could call it PTA or "Parents Teachers Applaud". Honor one every week and they and "their kids" all get McDonalds one night after practice.
The little plaza in Scandia has a bank, pizza place, liquor store and post office and last week they hosted an open house. You could get a tour, play games for prizes, have some free pizza, wine taste, etc. I've always thought it would be great if a station did a once a year open house. Have some food, allow people to record themselves reading the weather and introing a song, play Name That Tune, and basically open the doors so people can meet the airstaff and see behind the scenes. Which, for the average listener, is still pretty damn cool.
One Note Wonders
Clear Channel in the Twin Cities has KOOL 108 which is a pretty great station. They've freshened up the imaging and one of the new promos talks about how instantly identifiable their artists are.
What if you did "One Note Wonders" on the morning show? Play ONE note or beat from a song. First to ID artist and title wins whatever tickets you have.