CPR Promotional Check-Up - Jul 21, 2014
July 21, 2014
Five Contests Your Might Not Have Heard Of...
Scar Search This was done as a remote "game" by Dr. Don in Detroit back in the day. Come by and show him your disgusting scar and win a prize. The audio reaction of the talent on the air was cringe worthy in and of itself. What is the next step? Submit, post and vote on line. "Baby Idol" but with hideous scars. Thanks to Eddie Haskell for dredging up this old name.
Let's Make A Glove Compartment Deal One of my favorite bits from Kennedy at Mix in Boston. Have your listeners gather around the inevitable table, name an item like "A comb with a logo on it" and the first person to run to their car and find one, wins.
The Secret A terrific idea from Paul Kaye with Newcap. Abby White test drove it on KG Country in Red Deer. It was huge. It KILLED at Star in Pittsburgh and Dave Ryan started doing it for Booty Cruise tickets at KDWB. It's simple. We have a secret. We'll maybe let it spill if you buy us a drink at (club night) or join us at (event). If you know the Secret, you can win.
Push The Pump It's Beat The Bomb, but with gas. They did it at KOB-FM in Albuquerque and were outstanding at making $50 sound like $1000
I Wheel An on-air prize wheel game at Y-94 in Fargo where you could win an iPod, iPad or eye wear.
One Tweet Summer
The Sumbrella for Hot 89.9 in Ottawa. They have a car to award and will have their Tweet Team out and about. The first 50 people to follow the tweets to their daily location get prizes and qualify http://www.hot899.com/index.asp?mn=3&id=2&cc=7
While "designated caller when we roll the touch tones" rocks, there are other things you can do. Like pop quizzing the listeners.
"Toby Keith has nine bunks on his bus. If the crew each drinks three bottles of beer, how many bottles should the caterer put on ice during the load out?"
"Lady Gaga sold out (venue) of 14,500 tickets at $50 a ticket. The promoter gave 100 tickets to (your station). How much is Gaga banking?"