CPR Promotional Check-Up - Jul 23, 2014
July 23, 2014
Dibs On Sibs
The evolution of morning show contesting has stagnated over the past decade with the Big Five contests pretty much being done by some station/s in every market and then the rest are totally unremarkable.
Dave in Minny has done so many one-and-out contests over the years that they just blur together. "Dave, remember when you did 'Naked On The Roof'?" and he'll just give me a glassy stare. Powerball For Britney was awesome. One time contest to dance on stage with Britney Spears. Great contest and they moved on.
What if you did a week of Celebrity Sibs. Post a pic and the first listener to tweet with a #(station)sibs and the correct answer wins.
Let's start, shall we? ID her and get a Perfect Gentlemen cassette single from the prize closet. email@example.com
Yes. This is stupid. Stupid is a litmus test for most fun contests.
Even with the World Cup if you did this you would most assuredly get TV. Especially if there was a charity angle.
Most you of have this capability and are doing it for the in-car listeners. I saw something that cracked me up at one of the stations; in addition to the name of the song, various messages (that were changed daily) would pop up, like "What's with the hair today?" and "LOOK OUT FOR THAT BLUE CAR!". Why? Why not.