CPR Promotional Check-Up - Dec 4, 2014
December 4, 2014
And Now A Journey In The Wayback Machine
Close to 1000 years ago, I worked at WLOL in Minneapolis. One of the truly great Top 40's ever. Until Emmis bought the Mariners and the station was unloaded to help pay player salaries. No matter what we did on New Years, whether we did a party at the Hyatt or had six clubs in different corners of the market so a party was never more then a few miles from any listener, we always did a top 99 countdown. And, when the whole thing was wrapped up sometime post-midnight, we played a collage of hooks from some of the top songs, year by year, of the previous 15 or so years. Every year, another 20 or so hooks were added on. The thing ran for about ten minutes and it was kind of like the final dance medley for all the house parties where people were listening along. But that wasn't all, we turned it into a contest: write in and ID the song title and artist of every hook in the collage. My final year there, I think there was something like 400 songs in the thing and we usually got at least 1000 people who taped the whole damn thing and wrote them all down...getting every single one. The prize was $1000. It was big. You could do it for tickets for every movie you do in '14. Steal this.
Glass Houses, Folks
For the morning show, an internet service recently tested 500 computer keyboards to see what kind of debris was in them. The top results? Bread crumbs, potato chip pieces, sugar, salt, toe and fingernail clippings, glue, dirt. . . and pubic hair. There's a bit here.
Yet Another Holiday Weekend Contest
One of the stations is going to have people call in this weekend and say whether they've been naughty or nice. Then, a dial position number of minutes later the street team dressed as elves will be at their door, will come in, call in, and dump out a stocking on the air, revealing what they won live on the air. And leaving them with a logoed stocking too.
And Once Again, We're Doing It For The Kids
Thank God for stations that don't take themselves too seriously. K-Rock in Edmonton once mocked all their competition, who were up to their earmuffs in toy drives, by doing a Sex Toy Drive. It was presented totally seriously. As if there was nothing odd or unusual about collecting vibrators for needy women.