CPR Promotional Check-Up - Mar 4, 2015
March 4, 2015
So Stupid, It Works
From Clay Walker at 93.1 The Wolf in Greensboro:
Last year we realized that 54% of our market's female population's name is Tammy…so all February it was Tammy Awareness Month…complete with Fun-Facts, and a Tammy-Selfie online contest
The Nae Nae Dance
We're due for a pop culture dance phenom that burns out after 72 hours (like the Harlem Shake). Thank you to Deanna Reed at 95.7 Jamz in Birmingham for sharing The Nae Nae Dance. During the weather last week they grew their Instagram numbers by 500 people by having them Nae Nae in the snow. These are Disney characters.
InexplicableNot sure what you can do with www.urinal.net but have at it.
Texting & Tweeting
Not that ANY of you are doing this, using these or getting pressure to grow your programs from people in suits 1000 miles away…
Final Textination I heard a morning show topic on KOB-FM that took off. They were looking for the most distant and also weirdest place that people were listening that morning. One guy called from a fire tower in the mountains. David Cross from "Arrested Development" made news when he texted a friend from a White House dinner and boasted to have done a line of coke just 20 feet from where the President was sitting. There's a bit; strangest place (with photo documentation) to be texting in from.
Text Your Ex Texting doesn't have the audio payoff that call-ins do. So some of these recaps are going to have to be straight to the website. Reading it on the air just doesn't have the sizzle of "prank call of the day". But it's hilarious to read. I'm sorry, but these made me laugh. http://www.fugly.com/victims/ With that said, my ex-gf lives on Maui. We're friends. She's still nuts and when I get bored, I'll push her buttons. I found a photo of her younger sister on the beach. Texted gf and mentioned I had one of her sister looking hot. BANG. She flipped out. Her 27 tm replies were priceless. Have people for Valentines push ex buttons and post the replies.
Textshirts Doing shirts for charity, stick a code on them for on-site additional fundraising potential http://reactee.com/
Text Marks The Spot As done by one of the stations with clues sent to the database every ten minutes that lead to hidden backstage passes. Done by a bored Country artist last year. Hid some passes for that evenings show in a garbage can outside his hotel and tweeted clues all day.
I'll Text To That Drunken next-day texts submitted by your listeners. As evidenced by the "texts from last night", drunken messaging does in fact occur
The Text Of Shame Same concept as above.
School Spirit Proms are coming up. Power in Miami got something like a million texts for Akon last year. A free dance is still a free dance.
WTF! Win texting free. Give away free plans to the kids at night.
Textervention I took my niece to a movie last year. She spent the first 30 minutes trading messages with friends…until I reached over, grabbed it and turned it off. You would have thought I just shut off her IV. A TV station in the UK did this and took away a families mobile phones and disconnected them from the internet. Basically knocked them back to 1991. Or 1881. We all know someone who is a texting fiend. Can't carry on basic human interaction. Step in, take it away and see how they handle a week or dealing with people without the filter.
Text Degrees Of Separation Kind of like the "Who Do You Know?" bit. Get a tweet or text from the most famous celeb and win.
Blackberry History Month Famous moments in IM history. On this date in 2003, Paris Hilton messaged her assistant to go to Sure Save and get her tampons.
Text Rated I don't think there's been a station that hasn't done something with Sexting, which is definitely an issue with highschool kids. (I don't have an issue with it, but you know what I mean) You could have a spot on the website for the most profane text a listener had gotten from their partner, or, you do the old bit where a woman has dial position number of minutes to lure her husband out of a meeting and to a motel, using only IM.