CPR Promotional Check-Up - Sep 13, 2016
September 13, 2016
First Crack At Christmas
Toyz Noise One of the stations has a toy store that wants to do something. One of the greatest skills I’ve developed as a parent is to monitor my kids without actually having to deal with them, ie: sitting and working and listening to them make pipe bombs (for instance) in the other room. So this contest would test parent’s abilities to ID their kids toys based on SFX. IE: shake the Boggle board, hear the letter cubes rattle around, call in, ID the game and win.
Ghost Of Christmas Passed Every adult has a toy that they never got as a kid and it’s haunted them all these years. With eBay, everything is now available. If you have a slushfund or a client that wants to sponsor something, anything, at Christmas, make some listeners belated dreams come true. Write a letter to Santa Kane or Santa Ryan or Santa Mauler telling them what you always wanted. Go through and pick some that you can track down, and dressed as a drunk mall Santa, surprise these good little woman and men at work with their dream gift.
For the record, I always wanted to get a cool Matchbox parking garage with an elevator. But not one of the new fangled plastic ones, but the old school kind that was made of metal and had unprotected razor sharp surfaces that would filet you like a side of beef if you picked it up the wrong way.
For The Morning Shows
If you watch any sitcom that "went the distance" there are a lot of clichés they share. One of the morning shows is going borrow one for a curveball shortly. The morning show at KSFM used the "Gilligans Island" segue music to transition between bits one morning. No reason. Just did. It was fall-on-the-floor hilarious. I’d use the "Whoas!!!" to punctuate commentary some morning. Why? Why not? http://www.sitcomsonline.com/boards/archive/index.php/t-3481.html
"The Oldywed Game"
The best jewelry giveaway is always "Desperate Ice Wives". But if the client is "conservative" or "more traditional" then this is a great, warm and fuzzy, promotion. I did the Dating Game at a mall with listeners asking and answering questions to/from modeling school students on the other side of a partition. The set up was beautifully built and totally mirrored the old show. It was very very successful and technically NOT prostitution since they were only doing it for credit.
Anyone who has been married for any length of time will attest to the fact that you still are always learning about your partner. You solicit for and pick five couples though TBD contesting, but probably a mix of web and morning show.
It would be perfect for a mall or appropriate venue a stage is set up and the five couples participate in a competition that has the various genders exiting to a controlled space while their spouses are asked questions about them, like, "Nickname In Grade School", "Birthmarks", "Shoe size" and "College roommate’s name". Two rounds with each gender and the highest point getters get the jewelry. There should be "Fabulous parting gifts" for the other couples.
The potential clients could be malls, jewelers, vacation packages, restaurants.