Friday, April 15, 2016
April 15, 2016
Got a new a sales rep who's struggling a bit?
We all get pretty good business from the big shopping centers, malls, etc., especially during the holidays, but there are hundreds of small shopping centers all over your area with businesses that would probably love to advertise on your station ... but can't afford it.
Why not send one of your newbies in with a special package that splits the cost among four (or more) businesses at a reasonable price point? They all chip in and get their portion of a :60 commercial, driving people to the businesses in that center.
It worked for us and probably will for you, too!
Comments? E-mail me at firstname.lastname@example.org.