Pandora Launches Free Live Concert Series
December 8, 2011 at 2:05 PM (PT)
PANDORA is launching a series of free live concerts for listeners offered invitations based on their musical preferences on the service. The first concert in the series is a show featuring the band DAWES at MISSISSIPPI STUDIOS in PORTLAND, OR on TUESDAY (12/13). PANDORA research shows that "PORTLAND-area listeners are 25 percent more likely to enjoy a DAWES song and 30 percent more likely to create a DAWES station on PANDORA than listeners in any other U.S. city," according to a press release.
Founder and Chief Strategy Officer TIM WESTERGREN said, "Connecting artists and their fans is a central part of our mission at PANDORA and we bring some very unique capabilities to that task. Our data shows that DAWES has a sizeable potential audience in PORTLAND and we're excited to help bring them together."
The band's TAYLOR GOLDSMITH, "As we have traveled the country, we often hear from our listeners that they discovered us on PANDORA. We are excited that, now, through this new concert series, we'll get to connect in person."