Gracenote, Garmin Offer MoodGrid At CES
January 10, 2012 at 10:55 AM (PT)
GRACENOTE and GARMIN INTERNATIONAL have teamed to demonstrate GRACENOTE MOODGRID in GARMIN's "Everest" OEM navigation and infotainment system this week at CES 2012. GRACENOTE MOODGRID offers an intuitive way for drivers and passengers to navigate music collections on the open road with technology that lets them find and play songs to match their mood.
GRACENOTE MOODGRID visually describes the emotional attributes of music, from "calm" to "energetic" and "dark" to "positive." These mood characteristics are mapped to songs in the driver's personal music collection, organized by their moods, and displayed on a graphical grid in the GARMIN user interface. With "one-touch" to the MOODGRID, drivers can launch a playlist to match how they are feeling.
"Being able to pinpoint what type of music people want to hear based on their mood is a must have for music services and automakers," GRACENOTE VP/Product Management VADIM BRENNER said. "GRACENOTE is dedicated to developing new ways for drivers to safely enjoy all of their music, and we are grateful to be teaming up to showcase MOODGRID with GARMIN, a company that recognizes the potential of this kind of technology to deliver a more personalized music experience.