Clear Channel Radio Rebranded As Clear Channel Media And Entertainment
January 13, 2012 at 8:38 AM (PT)
CLEAR CHANNEL RADIO has changed its name to CLEAR CHANNEL MEDIA AND ENTERTAINMENT to "better reflect the evolution of its business."
The company said the core of CLEAR CHANNEL's business will remain its more than 850 radio stations, but the new brand more clearly signals its successful expansion into new areas. CLEAR CHANNEL MEDIA AND ENTERTAINMENT "delivers music, news, talk, sports and other content to diverse audiences across multiple platforms, including: broadcast stations; online, via iHEARTRADIO and on its stations' hundreds of websites; HD digital radio channels; satellite; smartphones; iPADS and other tablets; in-vehicle entertainment and navigation systems; and via live events."
"Over the last few years, I've watched as CLEAR CHANNEL RADIO has pushed beyond the traditional boundaries of radio to reach more Americans every month than any other media company through an unmatched combination of broadcast, satellite, online and mobile assets," said CEO BOB PITTMAN. "Under JOHN HOGAN's continued strong leadership, the new CLEAR CHANNEL MEDIA AND ENTERTAINMENT brand underscores that we are taking our brands and content wherever our listeners expect to find it. And, in the future, as new places emerge where people want to access our powerful brands and content, we'll be there, too."
"Radio is both our history and the foundation upon which we will grow our company moving forward. That will not change," said CLEAR CHANNEL MEDIA AND ENTERTAINMENT CEO JOHN HOGAN. "CLEAR CHANNEL MEDIA AND ENTERTAINMENT represents our evolution as we prove our relationship with our listeners is so much more than just our transmitters and towers. We will continue to serve our increasingly diverse audiences and local communities with the best content -- music, news, emergency information, and public service -- wherever they expect it, while supporting advertisers, strategic partners, music labels and artists with creative, multi-platform marketing opportunities that reach, activate and engage target audiences like no one else."
The new CLEAR CHANNEL MEDIA AND ENTERTAINMENT brand is designed to cover the wide range of services that it provides to the radio, media, online, mobile and music industries through its other divisions, including:
-- PREMIERE RADIO NETWORKS, the content creation and distribution company serving close to 5,000 stations with programming like RYAN SEACREST, RUSH LIMBAUGH, DELILAH and more than 70 other brands and products;
-- TOTAL TRAFFIC NETWORK, the programming and technology service that delivers broadcast traffic reports and real-time traffic data to vehicles via in-car and portable navigation systems, broadcast media, wireless and Internet-based services to thousands of CLEAR CHANNEL and non-CLEAR CHANNEL radio and television stations across AMERICA;
-- THE KATZ MEDIA GROUP, providing media sales representation firm in the U.S. for radio and television stations; and
-- RCS, which provides scheduling and broadcast software for radio, Internet and television stations in addition to research that aids the media and music businesses.