SparkNet Delivers Jack Format Via Dial Global STORQ, Ups Ed Moloney
February 7, 2012 at 2:46 PM (PT)
SPARKNET COMMUNICATIONS and DIAL GLOBAL have announced that all JACK FM network programming will now be utilizing the patented DIAL GLOBAL STORQ local delivery technology. What's more, SPARKNET has promoted JACK format PD ED MOLONEY Dir./Network Programming; he will now also be responsible for increasing the local brand awareness and support for all JACK FM affiliates.
"Through our innovative partnership with DIAL GLOBAL, ED has dramatically upgraded the JACK network programming and will now lead this next turn with our localization and customization initiative," SPARKNET Pres. GARRY WALL said.
STORQ allows affiliates with JACK branded programming to incorporate important elements of localization and customization for every market. It gives stations control over their content and features seamless programming continuity with imaging and advertising.
"Our STORQ platform is really perfect for a format like JACK FM, providing clock and inventory flexibility, along with specific music mixes for competitive radio markets," DIAL GLOBAL Programming Pres./CEO KIRK STIRLAND said.