Orbyt Media To Rep Listener Driven Radio In Canada
March 21, 2012 at 10:47 AM (PT)
Canadian syndication content company ORBYT MEDIA will represent LISTENER DRIVEN RADIO that will launch on VIRGIN RADIO stations in TORONTO, MONTREAL, VANVOUVER, EDMONTON and CALGARY. LDR’s software allows the audience to collaborate in minute-by-minute programming and is designed to tie in directly to a radio station’s automation systems.
"We are excited to bring LDR’s groundbreaking, interactive experience to CANADA -- and launching the service across all VIRGIN RADIO stations across the country," ASTRAL RADIO EVP/Content ROB FARINA said.
"ORBYT MEDIA is the definitive leader in broadcast content across CANADA," LDR Pres./CEO DANIEL ANSTANDIG said. "We are honored to partner with ORBYT's team of top strategic specialists to bring LISTENER DRIVEN RADIO to leading stations across the country."