RCA Ups Adrian Moreira To SVP/Promotion
May 9, 2012 at 10:31 AM (PT)
RCA RECORDS has promoted ADRIAN MOREIRA to SVP/Promotion. Previously, SVP/Adult Music. This expanded role will now include the Top 40 format, and he will aid in the operations of the promotion department as a whole.
"ADRIAN has had a lengthy, winning track record at Hot AC, Mainstream AC and AAA and his prior background as both a regional promotion rep and an Alternative format national makes him the perfect candidate for this new, expanded position," EVP/Promotion JOE RICCITELLI said. "We will use his proven expertise and ability to secure radio airplay for our artists across all formats, and he will be involved in the overall operations of the promotion department."
"I couldn't be more excited for this opportunity to grow and develop under the tutelage of JOE RICCITELLI, a promotion executive whose long history of winning at radio is second to none," MOREIRA said. "I'd like to thank PETER EDGE, TOM CORSON and JOE for this promotion and allowing me to further my career at RCA RECORDS, a label I've fortunately been able to call 'home' for more than 12 years. To come to the office every day working alongside the best team in the business, and with an artist roster without equal, is truly an honor and a privilege. I'm greatly looking forward to taking this next step."