Salsa 98.1 Debuts In Orlando
May 17, 2012 at 11:32 AM (PT)
ENTRAVISION Spanish Adult Hits WNUE (JOSE 98.1)/ORLANDO has flipped to Tropical as SALSA 98.1. The flip occurred at noon (ET) TODAY (5/17) and is ENTRAVISION's first Tropical-format station.
"As a leader in Spanish-language radio, we constantly seek to serve our listeners by enhancing our stations with popular formats and fresh talent to attract new listeners in our markets, further allowing advertisers to successfully reach their target audiences," said Radio Division Pres. JEFFERY LIBERMAN. "We understood the need for an all-tropical format in the market and, with ORLANDO being one of the fastest growing Hispanic markets in the U.S., we are committed to providing our listeners with this highly in-demand tropical music on SALSA 98.1 FM."