WYD Launches New WYM Media Management Affiliate Sales Operation
June 13, 2012 at 5:08 AM (PT)
WYD MEDIA MANAGEMENT LLC founder RON HARTENBAUM has launched WYM MEDIA MANAGEMENT LLC to provide affiliate sales operations for new talk radio shows as it expands with new offerings. Former WESTWOOD ONE, JONES RADIO NETWORKS, and DIAL GLOBAL affiliate sales executive LIZ LAUD has joined the new company as its first affiliate sales and marketing associate.
"WYM is a natural expansion of the business. WYD manages and produces programming, while WYM will focus on multiple platform distribution of that product," said HARTENBAUM. "LIZ is an accomplished industry veteran whose track record from WESTWOOD ONE, JONES RADIO AND DIAL GLOBAL speaks for itself. We are absolutely ecstatic with LIZ on the team as WYM's first Affiliate Sales & Marketing Associate."
"This is a wonderful opportunity to participate in new, fun, informative, and entertaining long-form programming and to participate in the growth of WYD as a key player in national radio programming," added LAUD.
The new company will be based in NEW YORK and LOS ANGELES. Reach LAUD at Lizlaud@mac.com or (310) 625-9753.