Taylor Swift Reveals Video For 'We Are Never Ever Getting Back Together'
August 31, 2012 at 8:42 AM (PT)
BIG MACHINE RECORDS artist TAYLOR SWIFT revealed the video for her single “We Are Never Ever Getting Back Together” YESTERDAY (8/30) at 7:49p (ET) on MTV and CMT during “MTV First: TAYLOR SWIFT.”
The SWIFT video was directed by DECLAN WHITEBLOOM, who also directed her videos for “Mean” and “Ours”. The video for “We Are Never Ever Getting Back Together” was shot in one continuous take with one camera and no edits. It is the world’s first-ever 4K music video, which appears as an ultra-high definition picture on television. SWIFT wore five different outfits throughout the 3:11 video.
SWIFT is also set to perform live on the “2012 MTV Video Music Awards” at the STAPLES CENTER in LOS ANGELES on THURSDAY, SEPTEMBER 6th at 8p (ET/PT).
To watch the video for "We Are Never Ever Getting Back Togther" click here.