Pandora September Metrics Up 67%
October 4, 2012 at 5:43 AM (PT)
PANDORA has released new metrics that were reached in the month of SEPTEMBER 2012.
The webcaster noted, "Listener hours for PANDORA during the month of SEPTEMBER 2012 were 1.15 billion, an increase of 67% from 687 million during the same period last year. Share of total U.S. radio listening for PANDORA in SEPTEMBER 2012 was 6.53%, an increase from 4.03% at the same time last year. Active listeners were 58.3 million at the end of SEPTEMBER 2012, an increase of 49% from 39.0 million during the same time period last year."
PANDORA releases key audience metrics on a monthly basis "to provide the most current information regarding PANDORA's users and usage across platforms."