CJFM Brings Billboard To Life!
October 8, 2012 at 2:35 PM (PT)
ASTRAL MEDIA Hot AC CJFM (VIRGIN RADIO 96)/MONTREAL has a new 3-D billboard downtown created by VIRGIN RADIO which features a headphone-clad manikin mixing music behind a DJ table and the slogan "MONTREAL IS OUR DANCE FLOOR."
On THURSDAY (9/27), the sign came to life as DJ MC MARIO took control of the turntables for a special two-hour live set from the billboard itself! The show was hosted live to air by FREEWAY & NATASHA IN THE MORNING and the parking lot below literally became a dance floor for listeners to share in the experience. VIRGIN RADIO also gave away LADY GAGA tickets for attendees with the best dance moves.
To watch the video of the event, click here.