Herman Cain Among Speakers At 2012 Arbitron Client Conference
October 22, 2012 at 12:42 PM (PT)
Former Republican Presidential candidate HERMAN CAIN is coming to the 2012 ARBITRON Client Conference, scheduled just a month after Election Day. CAIN is just one of the speakers appearing at the Client Conference on DECEMBER 5-6 in ANNAPOLIS.
What Radio Can Learn from MINNESOTA TWINS' Social Media Efforts: CHRIS ILES, the team’s Corporate Communications Manager, will share how the TWINS used social media to build its fan base.
What Connected Cars Mean for Radio: VALERIE SHUMAN, VP/Industry Programs for the CONNECTED VEHICLE TRADE ASSOCIATION, will describe how cellular technology is delivering a wide variety of in-car entertainment and information options.
How DISNEY Builds Customer Loyalty: In this 90-minute session, representatives from DISNEY INSTITUTE will share key components in building long-term relationships and brand loyalty.
The Urban PD Clinic on DEC. 5th. These morning sessions will include:
* A programmers' panel featuring SKIP DILLARD (WBLS/NEW YORK), JASON KIDD (WPGC/WASHINGTON) and JAY STEVENS (RADIO ONE) discussing the important trends and challenges facing Urban radio stations today.
* PHILIPPE GENERALI, MEDIA MONITORS Pres./CEO, detailing the best ways to use and interpret MEDIA MONITORS MScore data.
* JON MILLER, ARBITRON Dir./Programming Services, discussing the latest audience trends for Urban radio and insights about programming in a PPM world.