GCap UK Ad Limit Plan Extended To Planet Rock
June 22, 2006 at 7:12 AM (PT)
"Less is More" isn't just for the U.S., and GCAP MEDIA, which instituted a limit of no more than two spots in a row on CAPITAL RADIO in DECEMBER, is extending the limit to its digital Classic Rock radio station PLANET ROCK. The move, effective MONDAY (6/26), follows GCAP's apparent success with the policy at CAPITAL and may later be extended to other GCAP stations.
PLANET ROCK is adding rocker ALICE COOPER for mornings starting in JULY, broadcasting from his PHOENIX home.