Men's Health Magazine, Entertainment Radio Network Partner For New Weekly Radio Show
November 14, 2012 at 6:36 AM (PT)
MEN’S HEALTH Magazine is partnering with ENTERTAINMENT RADIO NETWORK to create a weekly one-hour radio show, "MEN'S HEALTH LIVE," scheduled for a JANUARY launch. The show will be co-hosted by Editor PETER MOORE and Contributing Editor GREGG STEBBEN.
“ERN is the perfect partner and platform to bring the MEN’S HEALTH brand’s must-have advice and information for guys to the airwaves on a weekly basis. Guys live in their cars, and with today’s connected dashboard, we’ll be there with them, making sure they reach their ultimate destinations safely, and with abs,” said MOORE.
"We are thrilled to be working with MEN'S HEALTH," said ERN CEO ALAN TAYLOR. "This strategic partnership will add yet another pillar of strength to the largest men's magazine brand with the addition of a radio and digital audio platform. It will further enable MEN'S HEALTH to expand its core audience through our many audio distribution partners such as AHA RADIO, STITCHER RADIO, iTUNES and others."
“ERN's magazine and advertising partnerships are the best in their brands. The same is true of MEN’S HEALTH,” said ERN President JOHN MCCONNELL, “We will bring the world’s largest men’s magazine brand to the expanding universe of radio. The audio opportunities are huge.”