RCS Releases Latest Traffic Update
November 15, 2012 at 8:24 AM (PT)
RCS has made an update, with the latest release of AQUIRA, the traffic system designed for local and national sized radio businesses. AQUIRA "provides real time access to sales and inventory data, and a vast range of scheduling, billing, and reporting options, helps you manage clients, prospects and sales team call activity," says the company.
Pres./CEO PHILIPPE GENERALI said, "AQUIRA and AQUIRA ONLINE continue to grow and respond to customer demands around the globe. No other company offers the complete solution for radio broadcasters. Playout, music scheduling, news and traffic are integrated seamlessly at RCS."