Confessions Of A Social Media Strategist
January 28, 2013 at 5:31 AM (PT)
JACOBS MEDIA Digital & Social Strategist and MERGE author LORI LEWIS is sharing something with the industry -- not to showcase failure, or to make any one look bad. What LORI stumbled on as a casual observer during the launch of WNSH (NASH FM 94.7)/NEW YORK last MONDAY (1/21) is simply a cautionary tale.
LORI writes, "Social media needs to be trained like any other common core weapon system. It should be part of every station’s strategic arsenal, especially a new station."
MERGE is dedicated to assisting radio’s success in the social and digital space. Check out "Confessions Of A Social Media Strategist," by clicking here.