CBS And AXS TV Partner To Enhance Leading Live Events Network
February 15, 2013 at 5:51 AM (PT)
CBS CORPORATION has partnered with AXS TV to broadcast live events from the worlds of music and pop culture. Launched in JULY 2012, AXS TV is a joint venture among MARK CUBAN COMPANIES, AEG, CREATIVE ARTISTS AGENCY (CAA) and RYAN SEACREST MEDIA, and currently has 38 million subscribers to the service.
"CBS is happy to provide AXS TV with live event content as the basis of this partnership," said CBS Pres./CEO LES MOONVES. "This is an innovative way to use our tentpole programming to gain more ownership in the cable network business. AXS TV will now serve as a terrific complement to our existing broadcast television entertainment programming."
"CBS brings the industry's best and most respected resources and experience to AXS TV which will accelerate our growth and realization of our vision that, 'The future of TV is TV,'" commented MARK CUBAN.
"It was amazing to see the transformation from HDNET to AXS TV, and now this new partnership with CBS will create a new kind of live entertainment experience for fans," said AEG Pres./CEO TIM LEIWEKE. "We share MARK's vision of bringing together the best minds and the best companies in the entertainment space. Nobody does it better than CBS and LES MOONVES and I consider him the finest at what he does. Add the power of CBS to 'the Shark' -- MARK CUBAN -- and then combine this with AEG, Ryan Seacrest Media and CAA, and I believe this is not just 'must see TV,' it's 'can't miss TV'," LEIWEKE added.