Arbitron and WKYC-TV Settle Copyright And Trademark Infringement Suit
April 16, 2013 at 3:59 AM (PT)
In JANUARY (NET NEWS 1/29), ALL ACCESS reported that GANNETT owned WKYC-TV/CLEVELAND was being sued by ARBITRON, which claimed the station used data attributed to ARBITRON that was not produced by the ratings company. The TV station did not subscribe to ARBITRON radio information, but quoted "ARBITRON information" in an ad campaign with webcaster PANDORA.
Now, ARBITRON has entered into a settlement agreement with WKYC-TV that resolves the legal action brought by Arbitron for copyright infringement, trademark infringement, and false designation of origin under the Lanham Act for an undisclosed sum. The broadcaster also agreed not to engage in any activities that would infringe ARBITRON’s intellectual property rights in its data, information, and audience estimates. ARBITRON agreed not to pursue legal action against WKYC-TV as long as it complies with the terms of the settlement agreement.