WMC-A/Memphis Switching To CBS Sports Radio
May 2, 2013 at 1:56 PM (PT)
ENTERCOM Sports WMC-A (SPORTS790)/MEMPHIS is picking up CBS SPORTS RADIO and dropping FOX SPORTS RADIO as of SUNDAY (5/5). The station will change its slogan to CBS SPORTS 790AM with the new affiliation. Sister WMFS-A-F (ESPN 92.9) remains with ESPN RADIO.
"The relationship with CBS strengthens our position as the dominant sports network in the MID-SOUTH. We now have a deeper bench of the best local and national sports hosts and popular local and regional partnerships with major league franchises for the sports fanatics," said Market Manager DAN BARRON. "True fans have an insatiable appetite for all things sports; that's why we love the sports business. Partnering with CBS allows us to deepen our resources and provide an alternative view for listeners from nationally respected hosts."