Emmis/Austin Launches Spanish Top 40
May 23, 2013 at 11:51 AM (PT)
EMMIS RADIO launched "LATINO 102.7," KLZT HD-2/AUSTIN today as the city’s first Spanish Top 40. The station will feature a diverse mix of Top 40, Rhythmic, Dance and Spanish Pop artists such as PITBULL, ROMEO SANTOS, PRINCE ROYCE, DON OMAR, WISIN Y YANDEL, MANA, CAMILA, CHINO Y NACHO, AVENTURA, SHAKIRA, JENNIFER LOPEZ, RIHANNA, SWEDISH HOUSE MAFIA, LADY GAGA, and many more.
"AUSTIN’s vibrant and bilingual Latino population continues to grow and set the trends for the marketplace," LATINO 102.7 PD ARMANDO ULLOA "EL CHIQUILIN" said. "We’re proud to bring LATINO 102.7 to the AUSTIN community and to fulfill an unmet need of providing today’s biggest hits, with deep local connections, and soon-to-be announced local personalities that are on the cutting edge of pop culture in CENTRAL TEXAS."
Station imaging production provided by THE MIX GROUP and voice talent JERRY PULLES. The station will celebrate its launch by playing 10,000 songs in-a-row, without commercials. Check out www.themixgroup.com/LATINO1027 to hear a demo of the startup package.