WNTA Drops Comedy To Target Rockford's Latino Community
June 10, 2013 at 5:35 AM (PT)
MIDWEST FAMILY BROADCASTING has pulled the plug on Comedy WNTA-A/ROCKFORD, flippiing it to the market's first Spanish-language radio station.
The station describes itself as "LA MOVIDA -- WNTA AM 1330 -- The ONLY 24/7 Spanish-language radio station in the ROCKFORD Region. Chart-topping hits, news and information for the Latino Community," on its FACEBOOK page.
"LA MOVIDA is more than just a radio station, it is a way of life for the Latino community in MADISON," PD LUIS MONTOTO told WREX-TV said. "We are now honored to provide the same service to ROCKFORD and the surrounding communities in the region."