Radio One Adds Praise 92.1 To Its Houston Cluster
July 17, 2006 at 1:40 PM (PT)
RADIO ONE is spinning the format wheel in HOUSTON. The former KROI, which had been Hispanic, is going to become a Black Gospel station called PRAISE 92.1. RADIO ONE currently owns market-leading Urban AC KMJQ (MAJIC 102) and Top 40/Rhythmic KBXX (97.9 THE BOX) in the market.
VP/GM DOUG ABERNETHY stated, “Our company is built on our relationship with the African American community. That’s where our focus has been and remains. The introduction of PRAISE 92.1 FM rounds out our strategy to continue serving the African American community effectively.”