NAB Helps Congress Make PSAs For Their Districts
July 18, 2013 at 10:51 AM (PT)
Scores of Congressmen and women have participated in a series of public service announcements that publicize social and health issues, THE HILL reports. A record-breaking 244 members of Congress or their family members were featured in more than 800 PSAs, which have been distributed to television and radio stations in each lawmaker's district or state for the NATIONAL ASSOCIATION OF BROADCASTERS' (NAB) 2013 Congressional PSA Campaign.
Members chose from eight messages, which included breast cancer awareness, fire prevention and support for returning veterans. "It's important to have members of Congress acknowledge the importance of local broadcasting," NAB EVP Communications DENNIS WHARTON said. "Broadcasters have a powerful megaphone to deliver positive messages back to local communities."