Dial Global, talkSPORT Ink Pact For Premier League Matches
August 1, 2013 at 10:37 AM (PT)
DIAL GLOBAL has inked a three-season deal with UTV's U.K. national Sports station talkSPORT to offer play-by-play of BARCLAYS PREMIER LEAGUE soccer in the U.S. in both English and Spanish. The deal covers almost 400 matches each season, including FA CUP and CAPITAL ONE CUP matches, on a soon-to-be-announced digital platform as well as weekend games of the week for domestic radio stations.
“On the heels of reaching a major milestone with our 300th NBC SPORTS RADIO affiliate, we couldn’t be more excited to be the resource delivering top-rate soccer coverage to a rabid fan base across the country,” said DIAL GLOBAL CEO PAUL CAINE. “This partnership is another major step forward for DIAL GLOBAL as we continue to bolster the strength of our sports offering through powerful programming, content and cross-platform promotions in audio, digital and mobile.”
“In just the past year, since becoming the Global Audio Partner for the PREMIER LEAGUE, we have witnessed a groundswell of demand for live soccer commentary around the world,” said talkSPORT CEO SCOTT TAUNTON. “We are thrilled to be working with DIAL GLOBAL who is just as passionate and committed as we are about delivering the best and most exciting soccer coverage to the ever increasing number of fans in the U.S. market.”