Warner/Chappell Music Bolsters Digital Staff
August 29, 2013 at 10:54 AM (PT)
WARNER/CHAPPELL MUSIC has named ANN SWEENEY EVP/Digital Strategy & Policy, STEPHEN DALLAS VP/Digital Legal Affairs & Business Development. and promoted IAIN MORRIS to Head of Digital/EUROPE,
SWEENEY will drive a cohesive digital licensing strategy, oversee WCM’s approach to digital legislation, and collaborate with the company’s affiliates to build partnerships with both established and emerging service providers. DALLAS will negotiate and execute digital licensing agreements with third parties as well as explore new business opportunities in the digital ecosystem. MORRIS will take responsibility for driving WARNER/CHAPPELL’s Pan-European Digital Licensing (PEDL) initiative, as well as managing relationships and overseeing negotiations with existing and prospective digital partners.
WARNER/CHAPPELL is a bold and determined digital pioneer," Chairman/CEO CAMERON STRANG said, "We are committed to providing our outstanding songwriters with dynamic, best-in-class services that maximize revenue generating opportunities for their songs. Thanks to ANN's extensive experience, outstanding negotiating skills and deep understanding of the industry, she has played a significant role in accelerating the growth of our digital footprint. She and her newly expanded team will help ensure we continue to lead our industry's fast-paced evolution."
"As the transformation of the entertainment landscape continues, we are enabling increasingly sophisticated and compelling music services," SWEENEY said, I look forward to my ongoing work with CAMERON and our talented team as we forge innovative new opportunities and build incremental revenues for our extraordinary writers. STEPHEN and IAIN are experts in their fields and I am thrilled to work with them. Their knowledge, contacts and strategic insight mean we are well positioned to grow our reputation as the world's most nimble and innovative music publisher.”