KQLX Adjusts Format To Focus On 'Country Legends'
September 5, 2013 at 2:43 PM (PT)
GREAT PLAINS INTEGRATED MARKETING Country KQLX (THUNDER 106.1)/FARGO-MOORHEAD has shifted its "We Play Everything Country" format to now focus on the Country legends.
"With two current-based Country formats in the market already, this is a great fit for FARGO," said SEATTLE-based BROADCASTING PARTNERS’ KEN MOULTRIE. "The format is centered in the 89-94 ‘GARTH era’ plus more recent hits and the true classics that have stood the test of time with Country music fans of all ages. We have also added a fun 'Grab Bag' category for fun and variety."
"KEN and BROADCAST PARTNERS have been great to work with! We have something that our community really wants and that’s Country music variety before 2005," said KQLX OM/PD CHRIS HULSETHER. "We have mixed in a little attitude and now we have something for our large male country listenership!"