WUFC/Boston Rebrands As Yahoo! Sports Radio 1510
September 16, 2013 at 12:17 PM (PT)
With the station's GM and midday host ANTHONY PEPE now syndicated by YAHOO! SPORTS RADIO (NET NEWS 9/12), BLACKSTRAP BROADCASTING Sports WUFC-A (NBC SPORTS RADIO)/BOSTON has rebranded as YAHOO! SPORTS RADIO 1510. The station has added more Y!SR programming, including STEVE CZABAN's morning show, some of the network's evening shows, and BRIAN BENWAY's overnight show.
“We are excited to increase our presence in BOSTON with YAHOO! SPORTS RADIO 1510, and to work more closely with ANTHONY PEPE,” said YAHOO! SPORTS RADIO CEO DAVID GOW. “We believe it’s going to make a mark on the sports radio landscape in BOSTON.”
"The team at YAHOO! SPORTS RADIO is an exceptional group,” said PEPE. “I really look forward to this deeper partnership and growing our business together,”