Bart Cools To Lead WMG's Global Dance Music Strategy
September 26, 2013 at 8:52 AM (PT)
WARNER MUSIC GROUP has named BART COOLS as EVP/Global A&R and Marketing, Dance Music. In this newly created position, COOLS will spearhead the company’s worldwide dance music strategy, and will report to ATLANTIC RECORDS Chairman/CEO CRAIG KALLMAN.
KALLMAN said, "There are few executives that can match BART’s track record in dance music and I’m delighted to welcome him to the team. This is a dynamic genre that breaks many of the rules of traditional artist development, and BART’s unique insight -- gained working with some of the world’s biggest and most successful artists -- will be invaluable as we continue to transform our capabilities. With BART at the center of a strong, focused network we will be even better equipped to build enduring, global careers for emerging and established dance acts."
COOLS said, "There have never been more opportunities for dance music artists than there are today and, in order to fulfill their potential, they need the support of a closely coordinated, multi-disciplinary and agile network across all their key territories. WARNER MUSIC has those elements in place and I look forward to working with Craig and the talented team here to discover amazing new artists and to continue to deliver best-in-class support to the incredible dance acts we already represent."