Country WFMX Flips To Urban AC
July 24, 2006 at 10:26 AM (PT)
CLEAR CHANNEL Country WFMX/STATESVILLE, NC has moved to the GREENSBORO/WINSTON-SALEM/HIGH POINT, NC market and flipped to Urban AC as 105.7 KISS FM, "The Best R&B and Old School," effective this morning at 9a. Launching with 10,000 commercial-free songs in a row before officially kicking off with THE STEVE HARVEY SHOW (late AUGUST) and THE MICHAEL BAISDEN SHOW (TBA), the WFMX PD post will be manned by former WXBT/COLUMBIA, SC PD BRIAN ANTHONY.
"We are moving WFMX-FM in from STATESVILLE and are launching a whole new Urban Adult experience for our listeners," said CLEAR CHANNEL/GREENSBORO VP & Market Manager CHERYL SALOMONE. "From LUTHER VANDROSS, ALICIA KEYS, and THE O’JAYS to TEDDY PENDERGRASS, we are thrilled to bring GREENSBORO, WINSTON-SALEM, HIGH POINT this new choice for Urban AC. In addition, we are ecstatic to add the likes of STEVE HARVEY to our brand. HARVEY and the entire format fills a void for listeners who prefer adult contemporary entertainment with an Urban experience."
Added ANTHONY, "I cannot imagine a better line-up or a better programming fit for the listeners of GREENSBORO. HARVEY is exceptional. His humor and day-in-day-out wit are sure to wake up and inspire anyone. Couple his talents with the likes of MICHAEL BAISDEN and the format is sure to be the most listened to station in GREENSBORO."