NABOB's 37th Fall Conference Concludes In D.C.
October 7, 2013 at 3:59 AM (PT)
NABOB's 37th annual FALL Broadcast Management Conference wrapped up at the WESTIN CITY CENTER HOTEL in WASHINGTON, D.C., over the weekend.
ALL ACCESS Urban Editor JERRY BOULDING was present for the entire event, which kicked off mid-week (NET NEWS 10/4) and he summed up the Conference's final morning session entitled "Localized Revenue through Digital Technology." The panel focus was centered on presenting new methods of growing local revenue by embracing new technology. The discussion leader was PERSONAL SELLING PRINCIPLES Principal JEFFREY MYERS.
Panelists included NIELSEN AUDIO VP/Measurement & Innovation DR. ED COHEN, WHERE2GO411.COM VP/COO KATHY Y. TIMES and CCM+E/PHILADELPHIA Sales Manager SAM TATUM.
The session with the FCC, which was scheduled to follow this one was cancelled, due to the government shutdown.