Sun Broadcast Group To Represent Horse Racing Radio Network
October 22, 2013 at 7:01 AM (PT)
SUN BROADCAST GROUP has signed a deal to represent HORSE RACING RADIO NETWORK, including coverage of the Triple Crown races and BREEDER'S CUP, for ad sales. The deal covers in-show inventory as well as promotional opportunities.
SUN BROADCAST GROUP EVP STEVE GALLAGHER said, "At SUN BROADCAST GROUP, we are committed to unique, quality programming our clients and customers want to be associated with. Our partnership with the HORSE RACING RADIO NETWORK represents our dedication to excellence and we are thrilled to be a part of The Triple Crown, thoroughbred horse racing's ultimate prestige event. MIKE PENNA and his team have an unrivaled passion for horse racing and plan to broadcast more than 100 of the nation's best thoroughbred races."
HORSE RACING RADIO NETWORK President MIKE PENNA added, "HRRN is extremely proud to showcase the biggest events in thoroughbred racing and our partnership with SUN BROADCAST GROUP will enhance our live product and give their partners the opportunity to be involved on our sport's biggest stage."