SFX Buys Made Event
November 4, 2013 at 3:17 PM (PT)
SFX ENTERTAINMENT, INC. has acquired MADE EVENT, the premiere electronic music production company and creators of the ELECTRIC ZOO FESTIVAL. SFX acquired all of Made in the transaction, after previously agreeing to acquire 70% of the company.
"The acquisition of MADE is strategically important for SFX, as it establishes a strong foothold for us in the NEW YORK CITY region,” SFX Chairman/CEO ROBERT F.X. SILLERMAN said. “Co-founders MIKE BINDRA and LAURA DE PALMA are the ultimate industry professionals, and our management team will benefit greatly from their years of experience. We plan to develop the ELECTRIC ZOO brand internationally and have the opportunity to build other SFX brands in the U.S. with the support of MIKE, LAURA and the team at MADE."
“After years of independence, we couldn't be happier about our venture with SFX,” said BINDRA. “To date, SFX has brought together the top companies and individuals in the electronic dance music industry.”
"The SFX team of industry leaders will provide a network of opportunities, allowing us to expand our vision of presenting the highest caliber, fan-focused electronic music events in exciting and innovative environments around the globe," DE PALMA added.
The ELECTRIC ZOO FESTIVAL is NEW YORK CITY's largest dance music festival, with more than 100,000 attendees. Established in 2009, it takes place over LABOR DAY weekend on RANDALL'S ISLAND and features the top names in electronic music, bringing a wide variety of acts from around the world and across the spectrum of electronic music's various sub-genres.