Paige Nienaber Reups With Newcap, Adding Toronto And Vancouver Clusters
November 5, 2013 at 4:00 AM (PT)
C.P.R. PROMOTIONAL CHECKUP head mouth breather PAIGE NIENABER, who also scribes the C.P.R. Promotional Checkup column on ALL ACCESS, has finally learned how to order a LaBATT “BLUE” with a real CANADIAN accent. And, that bit of localism has won him a new deal with NEWCAP RADIO in CANADA, and this time around he's got their newest station groups in TORONTO and VANCOUVER.
PAIGE told ALL ACCESS, "I’ve been incredibly fortunate to work with STEVE JONES and the people at NEWCAP since 2005. They've given away babies. Swapped spouses for a $300,000 grand prize. Sent two guys and a woman 11 hours each way in a limo, blindfolded, to 'see' JUSTIN TIMBERLAKE. Had the morning show control a listener's life for 30 days for a $20,000 prize. And this one time, this is amazing, they did a thing called 'Like Us On FACEBOOK To Meet KATY PERRY'. It was INSANE. Really ... it was ... really ... seriously, insane!"
NEWCAP VP/Programming STEVE JONES, obviously held at gunpoint, added, "Working with PAIGE has changed the way we think about promotions, marketing and branding. Over the past decade his influence has become part of our promotional DNA. You could, in fact, say that we've been infected with the PAIGE virus and there is no known cure. Can I go now? Please?"