CCM+E Names Helen Leisengang SVP/Integrated Programming, NPP
November 15, 2013 at 4:05 PM (PT)
CLEAR CHANNEL MUSIC + ENTERTAINMENT has appointed HELEN LEISENGANG SVP/Integrated Programming of its National Programming Platforms. Starting DECEMBER 2nd, she will be the primary liaison and partner on the NPP team for national and local sales, working closely with its national and local sales teams to leverage CCM+E'sassets and resources for its advertisers and partners.
President/National Programming Platforms TOM POLEMAN said, "HELEN and I worked together years ago on many of the Z100 programs that have become the prototype for our National events, like the iHEARTRADIO MUSIC FESTIVAL and the ULTIMATE POOL PARTY. She's one of the best I've ever worked with at brand integration. HELEN's role will be rooted in monetizing all of the amazing National Programming assets that we're creating at CLEAR CHANNEL, like the JINGLE BALL TOUR and National programs and contests."
Most recently, LEISENGANG was VP/Integrated Marketing & Events for CBS RADIO. Prior to that, she worked as part of CLEAR CHANNEL/NYC's local team.