AdLarge Media To Rep PromoSuite
November 19, 2013 at 11:54 AM (PT)
ADLARGE MEDIA has entered into an agreement with PROMOSUITE for exclusive national advertising sales representation of valuable inventory that is already measured in NIELSEN AUDIO’s RADAR® service and moving into ADLARGE’s RETURN ON INVESTMENT (ROI) NETWORK. The announcement marks another substantial gain for ADLARGE, as it continues to enlarge its footprint in national advertising sales representation and network radio.
“The partnership with PROMOSUITE gives our national advertisers access to an enormous amount of inventory, and intensifies our already strong coverage in major markets,” ADLARGE Co-Founder/CEO GARY SCHONFELD said. “We are very happy that PROMOSUITE has chosen ADLARGE, and we look forward to working with ROCCO and his team.”
“When you look at our two companies, it is inevitable that we struck up a partnership,” PROMOSUITE CEO ROCCO MACRI said. “You have two independent, forward-thinking companies that are agile enough to make quick decisions, yet big enough to have an impact. Together, we will continue to build and maintain relationships within the radio and advertising communities.”
“Our objective when we created the ROI NETWORK was to offer our clients a wide-reaching, RADAR-measured network with solid top-market coverage and a non-controversial format environment,” ADLARGE Co-Founder/Pres. CATHY CSUKAS added. "With the inclusion of PROMOSUITE’s vast array of music-formatted radio station inventory, we are proud to have surpassed that goal.”