CBS' Les Moonves: We'll 'Slice Off A Few' Smaller Market Radio Stations For The Right Price
December 11, 2013 at 5:08 AM (PT)
Radio wasn't a major topic in CBS CORPORATION CEO LES MOONVES' talk at the UBS GLOBAL MEDIA CONFERENCE in NEW YORK on TUESDAY (12/10), but MOONVES did say that the company would be amenable to selling some of its stations in smaller markets for the right price. Citing the company's sale of stations in WEST PALM BEACH in 2012, MOONVES said that an offer to "slice off a few or our radio stations in smaller markets" would be "something we'd look at seriously," although he said that he saw no need to do so.
The talk otherwise focused on the company's television and film assets and advertising revenue splits, which will be altered by the spinoff of the company's outdoor division. He touted CBS FILMS' "breakthrough" with the success of "LAST VEGAS" and predicted that television advertisers, who now pay for commercial viewing via DVR recordings over three (C3) and seven (C7) days, would eventually pay for thirty days' worth of delayed viewing.