Two Execs Named At Warner Bros.
December 18, 2013 at 10:31 AM (PT)
WARNER MUSIC GROUP has made two appointments designed to expand the creative and marketing functions for both WARNER BROS. RECORDS and WARNER MUSIC INTERNATIONAL. DION SINGER has been named EVP/Creative Marketing, WARNER BROS. RECORDS, based in LOS ANGELES. BETH APPLETON, formerly Marketing Director, WARNER MUSIC AUSTRALIA, has been named SVP/Marketing, WARNER MUSIC INTERNATIONAL, based in LONDON.
SINGER will report to Chairman/CEO CAMERON STRANG, and will be responsible for all aspects of marketing popular acts. STRANG commented, “DION is a world-class marketer with a unique approach that yields impressive results, and he has played a key role in the international success of many of our top artists. His appointment is another important step in ensuring we are providing the most innovative and engaging campaigns for our incredible roster of emerging and established acts.”
SINGER said, “WARNER BROS. RECORDS has an amazing legacy and continues to produce some of the greatest music and most exciting artists in the world. I’m proud to continue that tradition and look forward to working with CAMERON and the whole team to champion and promote outstanding new music.”
As SVP/Marketing, APPLETON will report to Pres./International STU BERGEN. BERGEN said, “BETH has done a fantastic job and she is respected by media partners, artists and managers alike for her sophisticated understanding of the modern entertainment landscape. She knows the results that can be achieved by thinking and acting globally, and I am confident that her broad expertise will make her a valuable asset as we build on our recent international successes.”
APPLETON commented, “I’m thrilled to be taking on this new role at the heart of our International network, helping to shape new ways of connecting music to a wide range of audiences. There is a very strong marketing team in place at Warner and I look forward to working with them on new initiatives to break new talent.”